Consumer Recognition Program and Symbol

British Columbia, Buy BC

“Launched in 1993, the buyBC program has been the most successful food and beverage initiative ever jointly undertaken by the provincial government and private industry. There are now over 1,200 companies and associations using the buyBC logo in their advertising and promotional materials – and over 5,000 buyBC products identified at major grocery retailers throughout the province.”

http://www.bcac.bc.ca/

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